Marcela Cardozo 
The Pampas, with its wide horizons and fertile fields, is not only a place of cattle, music, and tradition. It is also a land of herbs that have shaped daily life for generations. Among them, three stand out: marcela, rosemary, and boldinho. These plants are more than remedies. They are cultural anchors that connect memory, … Read more
The culture of Southern Brazil is deeply tied to herbs. From the pampas to urban markets, plants play a central role in rituals, remedies, and daily comfort. Among the most enduring traditions is the preparation of herbal teas. These infusions go beyond taste, carrying history, wellness, and cultural identity in every sip. Blending Gaúcho herbs … Read more
Fragrance is not only about pleasure. It is about continuity. The smell of herbs, flowers, or smoke ties generations together, creating invisible bridges between past and present. A single sprig of rosemary in a kitchen or a pillow sachet of marcela can recall ancestors, renew traditions, and shape identity. In Gaúcho culture, herbs like marcela, … Read more
Introduction The Pampas, with its wide horizons, strong winds, and fertile soils, is more than a landscape. It is a cultural cradle where plants have shaped identity, healing practices, and daily life. Gaúcho herbs—marcela, rosemary, boldinho, guaco, carqueja, and sage—carry stories that belong to both land and people. For centuries, families have used these herbs … Read more
Hair care is one of the fastest-growing beauty markets in the world. Shampoos, conditioners, and treatments promise shine, growth, and strength. Yet many of these products rely on silicones, sulfates, and synthetic fragrances that give temporary results but can damage hair in the long run. Over time, these ingredients strip natural oils, weaken strands, and … Read more
Fragrance is not just aroma. It is memory, ritual, and identity. Every culture has connected scent with meaning: incense in temples, herbs in doorways, oils in baths, smoke in ceremonies. Homes carry these traditions, often in simple acts that seem ordinary but are rich with cultural depth. In the Pampas of Southern Brazil, Gaúcho families … Read more
Body scrubs are one of the easiest and most effective ways to refresh the skin. They remove dead cells, stimulate circulation, and leave the body soft and glowing. Most scrubs sold in stores contain synthetic fragrances, preservatives, and even microplastics that harm the environment. The good news is that you don’t need them. With simple … Read more
Herbs are everywhere in human culture. They flavor our food, heal our bodies, and perfume our homes. But not all herbs play the same role. In Southern Brazil, there is a clear line between culinary herbs and traditional aromatic herbs. Both come from nature, yet their uses, symbolism, and cultural weight are very different. Understanding … Read more
In the rugged beauty of Rio Grande do Sul, the Gaúcho spirit is often portrayed as tough, resilient, and stoic. But beneath that strength lies a profound relationship with emotional softness — and in the world of traditional plant medicine, Erva-doce (Foeniculum vulgare), or fennel, holds this space with grace. Used by generations of Gaúcho … Read more
Artisan perfumes are more than fragrances. They are personal stories told through scent. In Southern Brazil, regional herbs bring a unique character to these creations. Each plant carries not only an aroma but also history, healing power, and cultural symbolism. Choosing the right herbs is an art. It requires understanding their scent profiles, their traditional … Read more